The GDS Movement evolved from the Global Destination Sustainability Index, the world’s leading sustainability benchmarking and performance improvement programme for destinations and their visitor economy. The initiative is supported by ICCA, IMEX Group, MCI, the European Cities Marketing and has extended to over 75 cities around the world. This session takes a deep dive into what makes a sustainable MICE destination and how each member of the industry can play a role in its development.

The session will respond to the following questions:

• How important is sustainability as the industry emerges from the pandemic? Has the focus shifted?
• The shift to regenerative thinking and what this means for the events industry
• What practical advice can you provide for the suppliers of the business events industry to work towards more sustainable practices?
• Can sustainable practices provide a competitive edge? Examples.
• Will sustainable practices mean a higher cost to the customer?
• Provide examples / case studies of best practice destinations and suppliers and how they have made the shift.
• What constitutes a sustainable meeting and what are the current best practices in delivering them?

Managing Director, Gubi Consulting
and Global Sustainability Index

The session is facilitated by GainingEdge.